In the first half of 2014 Safilo sales increased slightly to 606,3 million euro. In the same period profit increased with almost 45% from 20,4 million in the first half of 2013 to 29,5 million in the first half of this year. It might be clear that improvement of the overall performance is the main priority and apparently all efforts bear fruit. Europe does better, the increase in America was unfortunately minimalized due to unfavourable exchange rates, Asia underwent a reorganization, Polaroid performs well, debts have been reduced and the important license agreement with Tommy Hilfiger has been renewed for another five years. It looks like the company is on track although still a lot need to be done.
